If you have a website, Google has long offered two great (free!) tools to help you understand the visitors on your site.
Google Analytics: Shows you information about the people on your site; how they got there, a bit about them, and what they looked at.
Google Search Console: This is the view of your site from Google’s perspective, to see how your site looks to them, if there are any bugs, how frequently your site appears in user’s searches, etc.
If you use both products, there are ways to connect them together. Those connections have always been a little help, but not a big deal. However, now with the new Search Console Insights, connecting them will provide you with a wealth of great information about your site. You can read more about how to set it up via this post from Google. If you have trouble getting it going, please feel free to reach out to us at GreenMellen and we can help you get things connected.
To see what it looks like, I’ll leave you with a very long screenshot below of what it automatically generated about recent activity regarding the GreenMellen website. It’s an excellent, automated, free report you can get, and I encourage you to check it out.