November 14, 2023

It’s very doable to be the most knowledgeable

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Bill Gurley’s video “Runnin’ Down a Dream: How to Succeed and Thrive in a Career You Love” from a few years ago is fantastic. I could probably find 25 ideas worth writing about from it, but I’ll limit myself to just a few.

If you’ve not seen it yet, here is the video and I strongly encourage you to take the time to watch it:

In the video he talks about a lot of ways to improve yourself, but a big one is knowledge. You can pick any subject that you want and you can absolutely become the most knowledgeable about it. Bill says:

“You have zero excuse for not being the most knowledgeable in any subject you want, because it’s right there at your fingertips, and it’s free.”

A bit later he clarifies more. While you can indeed be the most knowledgeable, that doesn’t mean you’ll necessarily be the best in your field (though it sure doesn’t hurt). He says:

“It isn’t always easy to be the smartest or the brightest, but it’s very doable to be the most knowledgeable.”

If there is something that you’re passionate about, go get it. With the tools at your fingertips, you can find enough free information (Google, podcasts, YouTube, etc) to last a lifetime. Dig in, soak it up, and become the best in class at what you want to do.

There may be others that have more natural aptitude for a particular area, but if you work to be the most knowledgeable you’ll be hard to beat.

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