Much has been said about Googles hundreds of ranking factors, but they just came out and said, not surprisingly, that “pornyness” is one of them. You can read more about this over on the full post at Search Engine Roundtable. While the idea behind this isn’t anything new, it’s interesting to see Google put a […]
DigitalCast Episode 080 – Google is begging you to just stick to the basics
We talk a lot on this show about little tips and techniques to help your site rank better, but in most cases your time is best spent making sure you have the basic pieces in place. You can read more about this over on the full post at Search Engine Journal. Google’s Gary Illyes recently […]
DigitalCast Episode 079 – Using Hreflang won’t improve your rankings, but could still help bring better traffic
If you use the hreflang attribute on your site to help Google understand language, it won’t directly affect your ranking but could still help drive more targeted traffic to your site. You can read more about this over on the original post at Search Engine Journal. So there’s an HTML attribute called hreflang that you […]
DigitalCast Episode 078 – Google reveals a bit more about RankBrain
Google uses a machine learning technology called RankBrain to help with search results, but much of how it works is shrouded in mystery. While much is still unknown, Google just opened up a bit more on how it works. You can read more about this story on this post at Search Engine Journal. Back in […]