On most podcasts, you’ll hear the host say something like “to help keep this show running, please rate and review the podcast”. But does it really help? Check out Seth Godin’s Akimbo episode where he briefly mentioned ratings, or the articles I mentioned from Pacific Content and from podnews. So you’ve just finished listening to […]
DigitalCast Episode 082 – You can link internally as much as you want with no fear of penalty
Links are the currency of SEO, and therefore Google has a lot of rules and ideas about how sites should link to one another. When it comes to linking within your own website, though, essentially no rules apply. You can read more about this over on this post at Search Engine Roundtable. Google put themselves […]
DigitalCast Episode 081 – Pornyness is a ranking factor
Much has been said about Googles hundreds of ranking factors, but they just came out and said, not surprisingly, that “pornyness” is one of them. You can read more about this over on the full post at Search Engine Roundtable. While the idea behind this isn’t anything new, it’s interesting to see Google put a […]
DigitalCast Episode 080 – Google is begging you to just stick to the basics
We talk a lot on this show about little tips and techniques to help your site rank better, but in most cases your time is best spent making sure you have the basic pieces in place. You can read more about this over on the full post at Search Engine Journal. Google’s Gary Illyes recently […]