Reading Time: < 1 min In the past few months, I’ve seen a few situations on social media that were odd to me. First, a few months friend of mine shared a fake story related to George Floyd and his family. After he posted, it was shared a handful of times by other friends of his. Eventually someone pointed out […]
Trust
If we spam you, please be polite to us
Reading Time: 2 min I recently came across a fascinating thread on LinkedIn where salespeople were frustrated by being “ghosted” by potential clients. They’d reach out, and simply get no response. Ghosting someone isn’t generally a nice thing to do, but there was a big difference with this thread — almost everyone in there was sending cold emails (you […]
Progress moves at the speed of trust
Reading Time: < 1 min If you want to move your business forward, trust isn’t an optional component. People need to know they can trust you, and you need to learn to trust those around you. Stephen Covey said it well: “Trust always affects two measurable outcomes: speed and cost. When trust goes down—in a relationship, on a team, in […]
Seeing your partner’s next move
Reading Time: 2 min In close relationships that we have, whether personal or business, being able to anticipate the next move of your partner can be very powerful. For example, in the show “The Good Place”, Chidi realizes the depth of his relationship with Eleanor when she’s able to unconsciously anticipate his upcoming sneeze. Here’s a short clip of […]
Authenticity is lazy
Reading Time: < 1 min It’s great to be authentic. Sharing your struggles and strategies can be a huge benefit to many people. However, if you lay back and just be solely “authentic”, that’s a lazy approach to life. We all know someone that “just tells it like is” that no one wants to be around, because they’re often just […]
Unexpected ads are the problem
Reading Time: < 1 min Advertising isn’t a problem. Most people recognize that services are often paid for via advertising, and that’s often preferred over having to pay out of our own pockets. However, unexpected advertising is a bigger problem. If I’m watching TV, listening to the radio (or a podcast), or browsing a website, I know ads are likely […]
I trust purple people more
Reading Time: < 1 min I was listening to a podcast from Gary Vaynerchuk a few weeks ago when he made a point that he tends to trust “purple people” more. In this case, “purple” refers to people that aren’t 100% red or blue when it comes to politics. I totally agree. I’ve said before that I gain the most […]
But that doesn’t scale, does it?
Reading Time: 2 min Automation can be a great thing. In a way, it’s the reason you’re reading this right now instead of me having to come over to your house to tell you in person. There are databases, algorithms, feeds, and various other things that help get this post out there. That said, I’ve been clear over the […]
Deceit is a poor marketing tactic
Reading Time: < 1 min A while back I shared how you shouldn’t try to hustle those that you wish to serve. Taking shortcuts to try to reach people is rarely a good idea. For example, the below came in the mail from a local HVAC company, with the indications of a check (such as “pay to the order of”) […]
Assume good intentions
Reading Time: 2 min As digital communication continues to expand into different formats, it can be increasingly difficult to determine the intentions of the person you’re talking to. Of the various common ways that we might communicate, I think intention becomes more difficult to discern as you work down this list: In person Video call Phone call Email Text […]