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We all have accessibility needs

February 17, 2023 by greenmellen Leave a Comment

Reading Time: < 1 minute

Website accessibility is something I’ve shared a lot about. We’ve written about it on the GreenMellen blog, devoted a podcast episode to it, and there are a handful of posts on here as well. Polishing up the accessibility of your website is a great thing, and makes it so all users can consume the content on your site.

However, when we talk about making websites more accessible, most people think about making it accessible for “those other people that need it“. That’s true much of the time, but we’ve all had accessibility concerns to various degrees of the years.

The image below from Microsoft shows that we all have situations come up where accessibility is important.

We tend to think of accessibility in the “permanent” column, which is potentially the most important, but I think all of us have been in multiple situations in the “temporary” and “situational” columns where properly accessible websites have been a benefit to us.

Making your website fully accessible is a great way to help rank higher on Google and avoid lawsuits, but the best benefit is making so that all of your visitors can consume your content, regardless of any type of accessibility issue that they might have.

If you need help with this on your site, certainly feel free to reach out to us.

Filed Under: Accessibility, Content, Empathy, Marketing, Technology, Websites

That might be a great sermon idea

February 13, 2023 by greenmellen Leave a Comment

Reading Time: 2 minutes

After church a few weeks ago, I went up and spoke to our pastor for a few moments. Nothing major, just thanking him for a solid message and encouraging him a bit. He took part of what I said and replied with “that might be a good idea for a sermon”. Like any good pastor, he sees the world through sermon-colored glasses and is always looking for new ideas.

It kind of adds onto my thought from a few years ago that daily blogging is like a photographer that goes on a photo walk — everything around is an opportunity for content. Now, I see it as three different levels of content:

  1. Quick content, like a photographer. This is similar to someone that posts on social media multiple times every day.
  2. Longer content, like this blog. Compared to many, most of my posts are fairly short, but they’re still more involved than just a photo or a social post.
  3. Deep content, like a sermon. Preparing and delivering a 25-minute sermon takes a lot of effort. Not only do you need multiple ideas and points, but then you need to take the time to find ways to weave them together. I do that a bit on here, but a longer talk is a whole different level and I’m impressed by those that do it well.

While the three areas are different, they all follow the same concept — you need to keep your eyes open. This is a big reason why I write every day; simply being aware throughout the day and noticing opportunities for posts helps me pay closer attention to what’s in front of me.

For example, I listen to a few hours worth of podcasts each week. Rather than just putting them on in the background, I actively listen to see if I get post ideas. Even if I don’t get one out of a particular show, the act of listening with intent helps me derive more value while I listen.

Now I’ll be sure to pay close attention in church in the coming weeks to see if I notice this particular sermon idea getting weaved in anywhere.

Filed Under: Content, Social Media

Clarity comes through articulation

February 8, 2023 by greenmellen Leave a Comment

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I’ve shared many times that I write on here mostly for my own benefit, even just a few days ago with my post on “What am I thinking?“. It’s like David C. Baker said in “The Business of Expertise” when he shared the value of writing a book:

The primary beneficiary of every book is the author because — for me, anyway — clarity comes in the articulation and not after it.

Making your thoughts suitable for publishing is one of the best ways to clear your thinking. It forces you to think through a bit deeper, perhaps find anecdotes or quotes to support your claim, and condense your thoughts into a tight bit of writing instead of rambling paragraphs.

David takes it further by adding:

If I didn’t write, I’d never know what I actually believe, and I hope reading this will inspire you to write for the same reason.

That’s a bit tongue in cheek, of course, but not too far off. Particularly in a case like his, where he devotes a full book to one subject, working through his various ideas to get them in an organized state for a book is a perfect way to “know what he actually believes”. If you want to clarify and understand what you really believe, writing can be a great way to do it.

Filed Under: Content, Learning

Talk less like ChatGPT

February 6, 2023 by greenmellen Leave a Comment

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ChatGPT and other AI-writing tools are fantastic, but they still have a type of feel about them. While they mix in some filler words and sentences, it’s pretty easy to tell that they were AI-generated, because they mostly share lists of facts.

Is that how you talk?

Some people do. In a recent episode of the Cortex podcast, the hosts talked about this a bit, and shared about some people they know that talk similarly to ChatGPT — and it wasn’t a compliment.

I mentioned last week their thoughts about some people being so connected that they never leave time to develop their own thoughts, and the ChatGPT-like output is a sign of that.

There are likely many examples of this in your life, but the most common are people that watch the news all day long and simple spit back out what they hear. Similar to ChatGPT, these people aren’t sharing their ideas and insights, but simply regurgitating what they’ve heard others say. Taking the time to sit back and form their own opinions and insights would likely be much more valuable to all parties. As I shared yesterday, this blog is largely a place for me to figure out what I’m thinking.

Like those that spend a lot of time on social media, if you spend a lot of time watching the news that’s not a bad thing. Being informed is critical, and the degree to which it should be done is a matter of opinion. My urging is simply to take some time off from everything else to develop your own thoughts about what those inputs really mean to you, as those personal insights will be much more valuable and powerful to those you share them with.

Filed Under: AI, Content, Learning, Social Media

What am I thinking?

February 5, 2023 by greenmellen Leave a Comment

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When I first got back into daily blogging in late 2020, I shared a post about why I’m doing this. There are a handful of reasons, but the biggest was to help “sharpen my thoughts”. It’s worked well, and it should continue to help.

A quote I heard from Joan Didion (in the book “The Business of Expertise“) was a simple way to put it. Joan said:

I write entirely to find out what I’m thinking.

That’s this blog.

I’ll come across a great quote, or an insight, or a question, or a concern, and I’ll use this as a way to figure out what I think about it. It’s similar to writing in a journal, but I intentionally publish everything online as a way to force myself to think through it a bit further. I can get lazy at times and just jot down some quick notes, but if I’m going to publish for all to read I’ll want to at least make things clear. To get them clear on here, they need to be clear in my head first.

My brain still needs quite a lot of sharpening, so I don’t intend to stop doing this any time soon. If you have a blog of your own, please leave a comment and share with the rest of us so we can all gain a bit of wisdom from one another.

Filed Under: Content, Learning

The wonderful pain of being morbidly curious

February 4, 2023 by greenmellen Leave a Comment

Reading Time: 2 minutes

In David C. Baker’s excellent book “The Business of Expertise“, he encourages curiosity. In fact, he demands it. If you want to stay relevant in what you do, you need to stay curious.

I work hard to stay curious, and David gives an analogy that I found to be very accurate. I find that when I’m in places where it’s not as easy to jot down a note (when I’m driving or running, for example), sometimes the thoughts will pile up to the point where I just need to stop and write them down. David compares it to this:

You won’t be relevant for decades unless you are morbidly curious. In that pursuit, there are times when the urgency to write down a string of thoughts is as painful as waiting far too long to pee, and you’d better find a solution in a few minutes or someone’s going to be wet and warm.

While his analogy is kind of funny (and a bit gross), it makes total sense. I’ll feel that urgency to write something down grow and grow until I simply need to do something with it. While I don’t have a perfect answer for how to do that in every situation, here are a few things that help.

  • If I’m driving with the family, I’ll ask my wife to email me. I’ll usually just say “email me experts don’t cold call” or some other out-of-context nonsense, but it’ll be enough to trigger my memory next time I’m at my computer and I see that email. She found it weird the first time I did that (and she probably still does), but it’s quick enough to do that so now she just does it and moves on.
  • If I’m driving alone, I’ll have Google take the note for me through Android Auto (and you can do similar through Apple CarPlay). “Hey Google, take a note, experts don’t cold call”
  • If I’m running, it’s a bit trickier. I could theoretically have Google take a note, but my inability to speak (while I can barely breathe) makes that tough. I’ll sometimes stop and type a quick note, or often I’ll do a quick memory trick with the “link system” to remember a few things (as taught to me by Joe Turner a few years ago). I’m not particularly good at it, but I can string a few together to buy me 20 minutes or so.

I’m often in a situation where I can jot a quick note in Google Keep or on a piece of paper or whatever, and that does the trick. As long as I process it into my system before it gets lost, all is good.

Today is something like 828 days in a row that I’ve blogged, and that doesn’t happen without a lot of intentional curiosity. My biggest concern is that I’ll run out of things to say, so having the urge to suddenly jot down some ideas is something that I’m always thankful to have to deal with.

Filed Under: Content, Learning

Learning versus live tweeting

February 3, 2023 by greenmellen Leave a Comment

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When people attend a conference, I find that they often fall into one of two categories.

Those that take deep notes, and try to gather all of the knowledge that they can.

Those that live tweet throughout the event, sharing as much as possible.

Both are great, for sure! They’re different goals and they bring different value, and both can be powerful. Plus, some people are able to mix both, but I see most people falling primarily into one group or the other.

Notes –> Tweets

For me, I fall more into the first group (notes), but always want to do better at sharing what I learn. Really, finding a better balance could likely enhance what I get out of them.

My challenge is that my notes are rather robust, and nothing easily tweetable jumps out at me. The solution would be to work through a better level of progressive summarization and share the end results of whatever bit of knowledge I just gained.

If nothing else, I find it an interesting thing to consider as you head out to your next conference. Will you be focused on notes and learning for yourself, focused on tweets for others, or will you try to find the magic space between both of them?

Filed Under: Content, Learning, Social Media

More consumption doesn’t mean you’re better informed

February 2, 2023 by greenmellen Leave a Comment

Reading Time: 2 minutes

The latest episode of the Cortex podcast was quite long (a bit over two hours), but had some fascinating bits in it. Myke has decided to leave Twitter, and much of the discussion was around that. Leaving Twitter is an interesting discussion in and of itself, but it was the higher-level discussion they had about content consumption that really fascinated me.

Two things that Grey said on the show really stood out. First was his disagreement that “volume of consumption is proportional to staying in touch“. In other words, consuming a ton more content on places like Twitter doesn’t necessarily mean you’re better informed. If you craft your inputs carefully, you can stay well-rounded without having to wade through a heavy stream all day long.

The other statement from Grey that stood out is largely the reason that I publish on this blog every day. He said “if you’re connected all the time, there’s no time to develop anything“. If you all you do is consume content, you never have a chance to site back and develop your own thoughts. That’s specifically why I write, and it’s why most people would likely benefit from it as well. It forces me to take things that I’ve heard, read, or simply thought about, and dig a little deeper than I might have otherwise gone.

I stay very connected, perhaps too connected, so this is a good way to force myself to develop my own thoughts on things that I consume.

RSS

With neither host on Twitter (Grey left a while ago), they talked more about how to stay informed and again went back to RSS. I shared last summer how they try to filter “the entirety of their internetting through RSS” and I still think it’s a fantastic idea.

My personal “internetting” is still a bit social media heavy, but I make good use of RSS as well. Over the course of this year, I hope to decrease my social use a bit more, and add more to RSS to better balance what I consume. We’ll see how it goes.

Filed Under: Content, Learning, Social Media

Don’t let your content be vapor

February 1, 2023 by greenmellen Leave a Comment

Reading Time: 2 minutes

I recently finished reading the book “The Business of Expertise” and it was fantastic. If you’re in a creative field, I highly recommend it.

As I’ve shared before, I try to carefully track the books I read and work to know why I’m reading a particular book. In this case, my notes show that my friend Chris suggested it on LinkedIn back on August 10, 2021. I thought it’d be fun to find that old post of hers and leave a comment on it. I couldn’t, so here is your shout-out Chris: that book was a great suggestion!

I tried a whole bunch of different ways to track down that post of hers. I played with LinkedIn filters and searches for quite a while, and even tried Google searches to see if it was indexed somewhere. After wasting too much time, I gave up — it’s just too old to be found on LinkedIn

That’s not how our content should be.

It’s not that all old content needs to be front and center, as that’d be chaos, but we should be able to point to old content of ours indefinitely into the future. For example, I share this old “What is spam?” post from Seth Godin quite a lot. The post is nearly nine years old, but you can go to his site, type “what is spam” in the search box, and there it is. If you share generous, helpful content, it shouldn’t become impossible to find after a few months.

Social media is a fine place to share your content; there’s a good chance that’s where you’re reading this. However, this post will also be available on my blog for many years to come. My oldest posts on there are nearly 19 years old now, and there’s no reason to think they won’t last at least 19 more.

People like Chris post amazing insights, and I get a lot of value from her posts, but I hate that they’re vapor. So much of what I read on social media is fantastic and helpful, but it’s quickly gone to never be found again. I can’t reference it later, and I can’t point people to it later. That’s a shame.

I’m still continuing to fine-tune my RSS reading to include more people, as it’s a better way for everyone to share content. We’ll see if more people turn that way or not, but I hope they do.

Filed Under: Content, Social Media

I find time in the week, not time in the day

January 27, 2023 by greenmellen Leave a Comment

Reading Time: < 1 minute

My schedule can vary quite a lot from day to day. As of this writing, I was swamped yesterday (and will be tomorrow), but today was much more quiet so I was able to catch up quite a bit. In trying to publish every day, these kinds of days are essential. As I’ve mentioned before, I’m on a great streak of publishing every day, even though I don’t necessarily write every day.

In thinking through that, it’s because I’m able to set a good cadence to most of my weeks, even if my days are much less predictable. As the title says, I find time in the week, not in the day.

Next Monday

My goal is to end every weekend with posts drafted through the following Monday, so at least eight in the queue. I generally accomplish that, but what happens during the week varies wildly. Some weeks I’ll be able to write five or six posts before the weekend, other times virtually none and I’ll have to hustle to make up time. As long as I find time somewhere in the week, I’m good.

I hope at some point to have time to literally write every day, and I suspect I’ll get there in the next 5-10 years, but for now I’m grateful to be able to find time in the week to make the days go smoothly.

Filed Under: Content

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