Reading Time: 2 min I’ve shared many times that your content usually shouldn’t be vapor. There are times when a quick story can come and go, but most your content should be available for years. Related, I’m continuing to refine my use of RSS to make it more about people. With most folks that I meet, I try to […]
Content
“I like it.” Thanks, I guess?
Reading Time: < 1 min A few weeks ago, I shared my thoughts that feedback is a gift, and it really is. In that post I mentioned that the key is for feedback to have positive intentions behind it. However, good feedback also needs to have some meat. Around the same time I wrote that post, my friend Brandie wrote […]
Humility can help you seem real
Reading Time: 3 min Starting back in 2006, Dos Equis ran a series of commercials featuring “The Most Interesting Man in the World”. If you’ve not seem any of them before, here is an example: When reading Robert Carnes’ book “The Story Cycle“, he made an interesting note about these videos and the bit of humility they always showed […]
Repetition is essential
Reading Time: 2 min I always feel bad when I repeat myself, and that’s creating a disservice to both you and I. I’ll frequently have an idea for a post and think “I can’t do that, I already talked about it before”, which is just silly. I appreciate you reading this post today, but I’m quite confident you can’t […]
Cold outreach is the domain of spammers
Reading Time: 2 min I’ve frequently shared my distain for any company that pushes cold outreach. Blair Enns recently wrote an excellent post where he breaks down the three tiers of lead generation: Tier I: Inbound leadsPeople that find you via your content or referrals from others, with no specific action on your part. Tier II: Warm OutreachThese are […]
AI is going to kill SEO
Reading Time: 2 min It may take quite a while, but peak SEO (Search Engine Optimization) is behind us, and the relevance of it will only go down from here. That’s not to say that SEO isn’t important, as it still can be a major source of traffic for many sites, but the value will slowly erode over the […]
That is a tag
Reading Time: < 1 min When it comes to organizing your notes, it can be tricky to figure out if a particular item should be linked, or tagged, or put in a folder, or something else entirely. I have one small tip that might help. When I was flirting with Tana last year, one thing I really liked was how […]
We all have accessibility needs
Reading Time: < 1 min Website accessibility is something I’ve shared a lot about. We’ve written about it on the GreenMellen blog, devoted a podcast episode to it, and there are a handful of posts on here as well. Polishing up the accessibility of your website is a great thing, and makes it so all users can consume the content […]
That might be a great sermon idea
Reading Time: 2 min After church a few weeks ago, I went up and spoke to our pastor for a few moments. Nothing major, just thanking him for a solid message and encouraging him a bit. He took part of what I said and replied with “that might be a good idea for a sermon”. Like any good pastor, […]
Clarity comes through articulation
Reading Time: < 1 min I’ve shared many times that I write on here mostly for my own benefit, even just a few days ago with my post on “What am I thinking?“. It’s like David C. Baker said in “The Business of Expertise” when he shared the value of writing a book: The primary beneficiary of every book is […]