It’s difficult to create high-quality content. Whether we’re talking about words, art, video or any other medium, there is a lot of scrap that needs to be created before you get to the good stuff.
In “Excellent Advice for Living“, author Kevin Kelly shares it like this:
The main reason to produce something every day is that you must throw away a lot of good work to reach the great stuff. To let it all go easily you need to be convinced that there is “more where that came from.” You get that in steady production.
This is largely why I publish a post every day — if I do it enough times, a combination of increasing skill and a lot sheer luck means that some good stuff is likely to find its way on here.
This blog is largely written for myself, but if I was writing this for a greater goal (SEO, paid work, etc) I’d take a different approach. I’d likely still write very often, but I’d throw away the bad stuff so that only the good gets shown. There’s nothing wrong with that approach, and it’s ideal in many circumstances, but sharing the bad posts (and you can decide what those are) is how I’ve chosen to do this.
It’s like the analogy of making more pots; you’ll do better work if you keep on practicing rather than just focusing on a single, perfect piece. Keep going, and the good stuff will show up.